SEO Marketing – How to Approach and Educate Offline Clients on the Importance of SEO

Too often Internet Marketers and Search Engine Optimization (SEO) experts missed out on offline businesses to promote their services. Think about the offline businesses that you can target- dentists, chiropractors, physical therapists, plumbers, florists, dog trainers etc. The list is virtually endless because these businesses often have no clue about the Internet and the importance of ranking high in Google.Offline businesses are not only some of the easiest businesses to approach but also one of the most profitable if you know how to approach them and educate them on SEO. Moreover they will appreciate the fact that you have taken the time and interest to provide them with information that will be helpful for their business.Offline businesses usually have an unprofessional website that was probably designed by some college kid without any clue about SEO or keyword research. As an expert, it is your job to explain the importance of SEO and how by making simple changes you can help their businesses.So when you do your presentation, instead of talking about you and your products and services, talk about them and how you can help them get more business, more leads and more traffic.Once you have got their interest, prove your point by having case studies or how you have used your expertise to help other businesses. By demonstrating the results, you are more likely to gain their trust and eventually their business.Offer them a number of packages so that they can choose the one that would most fit their business needs. In fact, if you gain their trust enough, they will let you recommend the best package for their business. You can have a basic package with a basic website redesign and an opt-in form.You can have a silver package with a video on site and more content pages.A gold package may be a comprehensive evaluation of the site including keyword research; SEO analysis and link building.It is very important to gain and keep the reputation of a trusted advisor. A lot of courses recommend “milking the cows” and that is the worst way of doing your business. You will not only lose your credibility very quickly but also get a bad reputation as well.Treat your client with care and understand that unless they are not profitable, they will not be able to continue doing business with you. On the flip side if you help them achieve the results you promise you not only have a chance to do more SEO marketing but also get great references from them.

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Resolving ‘Data File Check in Progress’ Error

Unexpected power outage is the most common reason that can cause corruption to an Outlook data file (.pst file). When this occurs, at next start, you might find Outlook scanning your data file for consistency errors. If it is successful in removing the file errors, Outlook starts as normal otherwise, you might encounter further file access problems. To overcome such problems, you need to employ some special measures to Repair Outlook Inbox.The above description gives a brief overview of some probable issues in Outlook. Here the problem has been more specified by a suitable realistic example. Consider a case when your Outlook is closed improperly. As expected, at next attempt to start Outlook, it gives an error that Outlook data file was not closed properly and so, Outlook is checking it for errors. Consequently, the system slows down. But unlike your expectations, the check doesn’t complete. Each time when you check the right-lower corner of the screen, it shows something like:’Data file check in progress…’ Explanation Outlook is unable to recover from PST file corruption automatically. This can also be the result of a third-party add-in.User Action To check if this is the case of a third-party add-in, start Outlook in Safe Mode and try disabling the add-ins, one at a time. This will help you detect the problematic add-in causing the issue.If disabling add-ins doesn’t resolve your problem, try to repair the corrupted PST using Outlook’s Inbox Repair Tool. This tool is accessible through an associated program file-Scanpst.exe. To run it, locate the file using Windows search option, double-click to open it, browse to the location of your PST file, and then click Repair. This will start the file scan process and prompt you a success message on repairing the file. However, if it cannot repair your file, the last alternatives is to restore from previous backup or run a third-party PST repair utility.A third-party PST file repair software can scan your corrupted PST and Repair Outlook Inbox using safe and effective scanning algorithms. Moreover, these applications are easily to use, even with no prior technical knowledge.Stellar Phoenix Outlook PST Repair is a high-end tool to repair and restore corrupted Outlook PST files created with MS Outlook 2007, 2003, 2002, and 2000. This is a perfect Inbox Repair Tool that can restore all your e-mails, calendars, contacts, journals, etc. in a new PST file.

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Purchasing the Best Car Insurance

In the past, car insurance was not a necessity, as some people went for it and some did not. However, today an auto coverage policy is one of the crucial things in your life, if you own a car. People need proper coverage, no matter how luxurious or modest their car is.The way people buy insurance has also changed. In the past, buying a car insurance just meant to meet your neighborhood agent and ask him for it. But now, it is somewhat different, as you have got lots of other options at your disposal from where you can get your vehicle insured, with some entirely new coverage choices.Buying car insurance: Which method to choose?When you want insurance for your car, you might be puzzled as from where you should get it. Should you deal with an insurance agent or should you go online? You can choose among different options for getting your car insurance. This includes:

Buying from captive agents

Buying from independent agents

Buying online
People, who prefer personal services and like to form face-to-face relationships, should certainly purchase their policy from an agent. But, since there are different agents, they need to decide which one is the best for them.Among these, some are called ‘independent agents,’ who sell insurance for numerous companies and some are ‘captive agents,’ who sell insurance for just one firm. Let us see the different features of these agents, so that you can decide easily and quickly the right agent for yourself.1. Buying from captive agentsYou should buy your coverage from a captive agent, if you are dedicated to a specific insurance firm. Since captive agents deal with only one company, they will know all the different insurance options offered by that company. And, thus they can assist you to build the right package based on your needs. However, captive agents may take more time to respond to your questions and to know your needs as compared to independent agents who work for commission.2. Buying from independent agentsYou should buy a policy from an independent agent, if you want to check out the different insurances provided by different companies, as independent agents deal with several companies and not just one particular insurance firm. This way you can get a better rate.And, since independent agents are not directly employed by any one firm, they would not push one specific product and will tell you the right things about all the insurances. Thus, independent agents can aid you to find inexpensive coverage for your car. However, since they work for commission, they are under more pressure to grab a deal as soon as possible.3. Buying onlineThe third option is to skip insurance agents completely and to work directly with the company online. However, for this you have to do most of the work yourself. You have to conduct a thorough research on different coverage providers, what they offer, the rates of their insurance, and what all their policies covers. Then, you can talk to the company, that best fits your needs to procure the coverage itself.Among these, some insurance companies that employ agents do not necessitate you to work with them and a few of them do not employ agents at all. Buying auto insurance online is one of the best options for you if you do not have much time and want to get inexpensive car insurance, as it saves you from paying commission to an insurance agent. If you are not sure about your car insurance needs, then buying car insurance online, without an insurance agent can cause you to buy the wrong, too little, or too much insurance.Select your type of coverageBesides deciding which company to go with, you must also consider which policy you want. There are three main types of policies, including traditional, usage-based, and per-mile car insurance. So, have a look at these three car insurance coverage programs before you settle for one particular car insurance.1. Traditional auto insuranceIn this type of auto insurance, the insurers determine the quotes for the policy with the help of various personal factors, such as your age, driving history, gender, credit score, etc. Generally, the more risk you have as a driver as per these factors, the more high your insurance rates will be. In this, you can opt for a minimum coverage amount as per the state law or else you can select from a long list of different types of auto insurance coverage.2. Usage-based auto insuranceAs opposed to the traditional car insurance, where insurers presume your driving skills depending on a list of different risk factors and your accident history, usage-based car insurance providers offer you car insurance by seeing you in action in real. In this type of car insurance, like Allstate’s Drivewise or Progressive’s Snapshot, you get a telematic device, which you have to plug-in your car. This device records how you drive and your driving behavior, especially your bad driving habits like accelerating or hard braking.So, if the device records that you are a low-risk driver, then you can save your money with usage-based car insurance. However, if it records that you frequently drive late at night or you drive fast, then it would not help you save money with your car insurance. Additionally, many usage-based car insurance programs are not available in each state. Therefore, if you are devoted to one insurance company, then you may have to switch your company, in case you move to a different state.3. Per-mile auto insurancePer-mile auto insurance providers also use a telematic device, but they focus on just one thing, that is how little or how much you use your car. However, this car insurance type is still new and is not available in every state. Among others, Metromile is the best provider of per-mile car insurance and is available in seven states until now, which are California, Illinois, Oregon, Pennsylvania, New Jersey, Washington, and Virginia.Additionally, per-mile providers use the same elements as traditional insurers in determining your car insurance rates, but you can save some money through its telematic device. If you do not use your car much and use it only for emergencies, then your premium may be cut significantly. However, if you normally drive your car, then there are fewer chances of you saving money from it.Shop aroundNo matter how you purchase your insurance, whether you go for a dedicated agent or you directly sign up with a car insurance provider, you must shop around in order to get the best rates. Do some homework and do not just settle for the first deal that comes your way. This is because rates for the same policy can differ from one company to the other by thousands of dollars. Therefore, comparing different car insurance offers is the best possible way to land up a good deal.

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